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Mariner Management & Marketing LLC

/how-we-help/engage-volunteers

The volunteer of yesterday is different than the one of today who will be different in the future. To be successful in engaging members as volunteers, we have to match our volunteer programs to our volunteers’ aspirations and interests.

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Engage Volunteers
/how-we-help/develop-leaders

Leaders are neither born nor made. More precisely the recipe includes a little of the right DNA, a choice made, and effective nurturing. Associations can have an impact on the latter two with great results.

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Develop Leaders
/how-we-help/build-chapters

Chapters appear to have a powerful impact on association membership levels. Developing chapters as partners requires a chapter strategy that focuses on key metrics and provides meaningful support.

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Build Chapters
/how-we-help/grow-member-communities

Associations need not cede their place as home for professional community if we place member collaboration and engagement as a priority, seek new models and invest in developing volunteers to lead us.

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Grow Member Communities
/how-we-help/manage-associations

We say “manage” but it more closely resembles conducting. We see our role as a conductor to bring the best out of each of the volunteer leaders.

 

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Manage Associations

Innovative Growth for Associations

  • Main holding globe with inverted imageWhat if we replaced traditional chapters with local networking groups?
  • What if we replaced committees with project teams and morphed full-time volunteer positions into ad-hoc jobs?
  • What if we replaced "volunteering" with "engaging" and "member" with "citizen"?
  • What if we applied just-in-time concepts to volunteer training and support?

These are the types of questions that keep Mariner fired up. We believe that associations have existed since the 1800's because associating is fundamental to humans. We also believe though change is fundamental. Just as society has evolved through the ages - industrial to information to social - associations must too. So, whether it's guiding our management clients or collaborating with our consulting clients, we ask the questions that count and seek
unconventional wisdom. And, we follow the compass. This has led us to the Chapter of Future, Chapter Dashboard, Embracing Volunteer Adhocracy and exciting projects like Rebuilding The Volunteer Spirit.

We think of ourselves as association executives, dedicated volunteers and - yes - mariners.

 

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Association Blog

  • Are we paying attention?

    It’s been a tough week for me – technology-wise anyway. My frustration actually started last week with my complete lack of understanding of a website plug-in I was working on. Although I attempted to figure things out through the “help” menu (which contained words that I still don’t know the meaning of), I completely dissed on the whole thing.

  • How did you say Thank You?

    So now that National Volunteer Week is over, here’s a look at how some organizations thanked their awesome volunteers:

  • Why can’t chapter affiliation agreements be as simple?

    I just finished reading an ASAE listserv exchange on social media policies and am prompted to ask why can’t chapter affiliation agreements be as simple?

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