Idea Center - April 2010 Archives

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A Volunteer's Story: Chris Cabone

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Our third conversation in our continuing celebration of the Association Volunteer (read more here) is with Chris Carbone, a volunteer with the Public Relations Society of America-Maryland Chapter (PRSA-MD). Chris joined PRSA-MD for the networking; however, he soon discovered an association community that values its profession and its members, and offers support and encouragement to all.

Chris CarboneIt’s just been a great opportunity for me to get to know leaders in the PR community here in Baltimore, to be part of the discussion, and to actually contribute to the discussion bringing forth my own ideas about what we can do with the events, the newsletter, and what we can do to strengthen the organization.

Chris Carbone first joined PRSA-MD in 1995 strictly as a place to network. He was relatively new to Baltimore, a student in the MFA in Creative Writing and Publishing Arts program at the University of Baltimore, and actively looking for a job. He found that job as a graphic designer with the engineering firm KCI. Recognizing the value of professional organization from the networking standpoint, Chris continued to make periodical appearances at PRSA meetings but, other than playing for the softball team, never became seriously involved.

That changed when his job at KCI changed. Although his initial responsibilities were graphic design, he was soon named the Director of Corporate Communications. The problem? He worked with engineers and scientists so there was no one else at KCI doing the same things he was.

I felt I was working in a vacuum and I really needed to reach out to a professional community where I could get ideas, bounce ideas off people, and stay abreast of what was going on in communications, technology and such.  

In other words, he needed a place not only to network but to learn about his new profession. Remembering his prior experiences with PRSA, he renewed his membership in 2006, and started going to meetings again.

But Chris was still only attending meetings. Sure, he’d meet new people, learn interesting things, and take back fresh ideas, but he still felt he needed more. So in 2008, he talked with then PRSA-MD president, Erica Murray and expressed his interest in volunteering. Within a few days, Erica asked him to be the secretary for the 2009 board, and Chris hasn’t looked back since. In fact, not only is he serving his second term as secretary, at the invitation of the current president Laura LaChapelle, president of LaChapelle Communications, Chris also serves as chair for the PRSA-MD e-letter WebNotes, and is active in planning and running the monthly events.

And of course, there is the networking. Chris has been able to reach out to a number of people especially now as he is in a new phase of his professional life. No longer employed at KCI, and currently working as a freelancer, Chris has found a network of friends who are extremely supportive in his endeavors as he navigates into this next phase.

I have a really rich network of PR professionals who know me, who work with me, and who are happy to share their ideas with me.

Chris counts David Curley, vice president, Sandy Hillman Communications; Ken Smith APR, senior manager of Internal Communications, The Boeing Company; and Peggy Hoffman CAE, president of Mariner Management & Marketing LLC as just a few who have helped him along the way.

When he isn’t working or volunteering for PRSA-MD, Chris uses his talents to help his neighborhood association – Radnor-Winston Improvement Association – with updates on their website and their communications initiatives. Always the communicator.

Chris has come to realize not only the importance of being part of an association, but also the enrichment one gains by personally contributing to something of professional value.  In his view, working as a volunteer for a professional association such as PRSA-MD is a “reciprocal relationship.” He has gotten as much from the association as he has given.

 Have a story to share? Tell us. And connect with us on our Association Volunteers! Facebook page.

 

 

 

The Best Way to Recognize Your Association Volunteers

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Yesterday in the closing hours of National Volunteer Week I had a conversation with one of our best volunteers, June Ring, president of the ISES DC, during which she told me how much she and the board appreciated Mainer. Her year is coming to a close and she thanked us. But it is us who should thank her – and her board. They have been extraordinary volunteers!thank you volunteerIt reminds me once again that National Volunteer Week shouldn’t be a week. It’s really a 365-day celebration.  In fact there are 365 ways (at least) that we can recognize our volunteers. It begins I believe not with a list of rewards (although this one from Indiana 4-H is packed with ideas – some of which show up below!)

It begins rather with a thoughtful, strategic approach to your volunteer program. We owe it to our organizations and to our volunteers to put at least as much effort and time into our HR for volunteers as we do staff.  (Here’s a good piece from Idealist.org on where HR for staff and volunteers intersect.) It’s time we think strategically about who we need and how we’re going to support them. While we won’t be setting pay scales, we should be setting compensation packages that include job descriptions, orientation, training, coaching, professional development, performance appraisals, knowledge sharing and vacations (yes time off!).

The failing of too many associations is that we do pieces of this job. Most commonly covered are: orientation for key volunteer leadership roles; basic rewards and recognition for volunteer leaders; a Call for Volunteers section on our website and nominating committee; and job descriptions for key jobs – although many I daresay haven’t been looked at and updated in eons. Bottom line we create our own volunteer problems.

Some of the key elements truly missing are exactly those that really say you care. To name a few that are the top of my list:

  • Provide useful and effective orientation for each volunteer position.
  • Include regular debriefings with volunteers following a conference, program, or activity which they participated in or assisted with.
  • Reimburse expenses incurred for volunteering, especially costs of travel and training.
  • Provide volunteers with adequate clerical or office support including technology and tools.
  • Provide flexible volunteering opportunities that offer short and longer time commitments, face-to-face and virtual options, individual and group work. 

ASAE’s Decision To Volunteer study hit us all right where it counts in enumerating how these elements can be big detractors when ignored. Quick look at findings can be found here. I love Deirdre Reid's New Volunteer Manifesto which picks up the idea along with Maddie Grant's take on the same.

True, meaningful recognition of volunteers begins with a setting up a fully-functioning volunteer management program. How's your's doing?

PS - If you do have great volunteers or are a great volunteer, join the Association Volunteers! Fan Page on Facebook.


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A Volunteer's Story: Claudia Ciolfi

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We continue our celebration of the Association Volunteer (read more here) by talking with Claudia Ciolfi, Sr Communications Specialist at Injured Workers' Insurance Fund (IWIF). Claudia first joined PRSA-MD, the Maryland Chapter of the Public Relations Society of America in 1999, and soon found a place where she could grow professionally and personally, all with the encouragement and support of her employer.

CCiolfi.jpgIt is exciting and gratifying to help PRSA achieve its goal on the local level and their goal is advancing the profession and the professional. I’m honored to help do that at the local level.

Claudia’s foray into association volunteering began 3-4 years ago when her company’s VP encouraged her to become more involved with PRSA-MD as a part of her professional development plan. Claudia took those marching orders literally and dove right in by volunteering on the annual Chesapeake Conference planning committee. Working on the committee was a real eye-opening and valuable experience, thanks especially to conference committee chair George Johnson who credits with teaching her much about event planning—lessons she used in developing her own “professional bag of tricks.” Through all of this, she became more familiar with PRSA, realized she liked its mission, and jumped at the chance to join the board when asked shortly after. Claudia’s currently vice president.

Claudia credits her ability to juggle work and association volunteerism with the support of her employer. “Lucky for me, my organization IWIF really encourages employees to volunteer in both the community as well as for professional associations that support our industry or our individual professions; in my case communications.” Yes, IWIF is unique in this aspect. Many IWIF leaders serve on a local non-profits and professional boards throughout the state. All employees are challenged to develop their own professional skill set by through association volunteering.

 Claudia believes this open support is a win-win situation for both her and her company. “One of the reason, if not the main reason, IWIF promotes this throughout the organization is because they want their employees to utilize our skills, our vision, and our influence to help guide the organizations for which we volunteer. IWIF knows that by doing so, its employees will remain on the cutting edge of their professions and be able to navigate future trends for the company, as well as adapt to market changes.”

Like many association volunteers according to the Decision To Volunteer, Claudia doesn’t limit her volunteering to one group. She’s involved with The American Association of State Compensation Insurance Funds conference planning and communications projects. She has a hand an insuring volunteering is front and center at IWIF by highlighting volunteering in their the community services brochure for the stakeholders and in the employee newsletter.

PRSA-MD remains Claudia’s key professional association, an association she recommends to any professional communicator. “There are so many benefits, so many wonderful contacts to be made, and everyone I have met or worked with on the board has been so supportive, professional and friendly.”

Another win-win situation for Claudia and PRSA-MD.

Have a story to share? Tell us. And connect with us on our Association Volunteers! Facebook page.

Thanks to our Association Volunteers - National Volunteer Week

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Today is the start of National Volunteer Week, April 18–24, 2010 and I’d like to kick it off with a thank you for all the association volunteers around the world.

And particularly to our main volunteers:

Washington DC Metro Area Chapter Appraisal Institute
John C. Reyle MAI
John M. Lansbury MAI
Donald S. Boucher SRA
Stephen M. Santora MAI
David N. Lamb MAI
William W. Moroney MAI
Jerry R. Adkins MAI
Donald S. Boucher SRA
James D. Donnelly SRA
David Fuller MAI
W. Scott Gudely
Jerrold Harvey MAI
Thomas J. O'Halloran SRA
Betty J. Phifer SRA
 Thomas J. Shields MAI
Linda S. Braley SRA
Judith A. deLeon SRA
Byron H Howe SRA
Arthur Y. Smail MAI
Teresa S. Tenney

International Special Events Society, DC Chapter
June Ring
Denise Thorne
Amy Lorraine Guthridge
Kristin Wienold
Dave Fritz
Sarah Denhardt
Dave Markowitz
Amy Regeti
Gabriele Krueger-Winther
Andrew Larris
Barbara McCort
Angela Lee
Wendy Drake
Deborah Gitelson Krauth
Alysha DiGiorgio
Dale Harmon
Laura Auer
Kelly B. Jenkins
Monica Vidal
LeKhessa Doctor
Jennifer Fontine
Sheila A. Graham CSEP
Carol Nissenson
Heidi Berger
Renee Stake
Taylor Strimple
Andrew Larris
Mike Ostrow

Licensed Professional Association of North Carolina
Dianne T. Dougherty LPC, NCC, CAGS
Lili Sznaidman, MS, LPC, ACS
Daniel Paredes PhD, NCC, LPC
Linda S. Makinson PhD, LPC, NCC
James M Gibson LPC, LEAP, MAC, NCC, LCAS
Ka Rae’ N. N. Carey PhD, LPC, NCC
Lisa A Uranga Driver LPC, NCC
Shaun Tyrance, MS, MEd, LPC-BE, NCC
Tammie Brettschneider MS, NCC, LPC
Denauvo Robinson Ed.D, NBCC, LPC, CC
James Edward Powell MA, NCC, NCSC, ACS, LPC, LCAS, CSI
Maria Brunelli Paredes MS, LPC, NCC, ACS
Harold Dewey McMillion NCC, LPC, CCMHC, ACS

Maryland Recycling Network
Chaz Miller
Bob Stumpff
Virginia Lipscomb
Alan Wilcom
Michael Fannon
Tanya Adams
Robin Davidov
Charles Robert Ernst
Angie Green
Bruce Norton
Charles Reighart
Ford Schumann
Lori Scozzafava
Craig Stuart-Paul
Dave Taylor
Andrew White

Public Relations Society of American, Maryland Chapter
Laura LaChapelle, APR
Lisa Miles
Claudia J. Ciolfi
Kenneth R. Smith, APR
Chris Carbone
David N.Curley
Tracy K. Imm, APR
Nneka Jenkins
Erika Murray

As you contemplate the value of volunteers, take time to read Maddie Grant’s post on The New Volunteer Manifesto which was inspired by Deirdre Reid’s post of the same name.

Do you want to celebrate your volunteers? Say so on our Association Volunteers Facebook Fan Page!